Clinton Botway
The 1% Revolution: How AI is Killing the 6% Real Estate Commission | Clinton Botway
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"Everything that you can do, AI can do. And I looked at my last name, Botway, and I said, if I don't do it, somebody else is going to do it. So I made the leap and I believe that when you commit to something, you got to do it with both feet.
Key Takeaways
- ◆Clinton's friend from Microsoft walked him through his daily tasks — responding to inquiries, scheduling tours, answering questions — and said AI could do all of it, which pushed him to quit his steady brokerage job and build Botway on Labor Day last year.
- ◆Botway charges 1% (versus the standard 6%) and donates profit from low-income transactions to shelters and food relief in New York City.
- ◆Clinton uses multiple AI models in a feedback loop: he runs output through ChatGPT, then Gemini, then Claude, so each one double-checks and adds 5–10% to the prior result — his tip for anyone building with LLMs.
- ◆The self-showing system requires a government-issued photo ID, a selfie, background check, and signed waivers; the person who uploads the ID is the only device that can unlock the door during the scheduled two-hour window.
- ◆Clinton partnered with a company that already has 1.5 million apartments set up for self-showing nationally, though New York City has been resistant and only about 100 units are in the system.
- ◆He chose not to raise VC money early because taking outside capital won't help you figure out what your company does — his advice is to bootstrap, fund the MVP yourself or with family and friends, and only raise later if you see 10X or 100X growth.
- ◆Time is the most underrated factor in negotiation: a non-contingent offer 5% lower can be worth more than a higher contingent offer because vacant real estate costs money every day in taxes, mortgage, and utilities.
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